Not all of us are fortunate enough to have grown up on screen, or on camera and yet Zoom and other virtual platforms now take up a significant portion of our days. We are judged immediately by the quality of our lighting, our camera angles, our eye contact, and our audio. It’s not brain surgery but it’s important to get the best set up and then understand the dynamics of engaging, persuading and selling on camera.
If you can’t tell your story, your achievements and insights sink without a trace. Success requires you to be a performer, strategist and persuader who can cut through the noise of everyday life to touch emotions and engage people.